Forever Bambù
Forever Bambù is the first Italian initiative that combines a structured supply chain with care for the planet and territories through the cultivation of Giant Bamboo: a versatile, durable and sustainable material.
What we do
After a careful analysis of the startup, which involved assessing its corporate mission, business goals, strengths and weaknesses, and target audience, we thoroughly explored the digital environment.
The analysis revealed a lack of a strong visual identity and clear communication message for a large audience and a poor user experience due to confusing and unclear content distribution.
As a result, we carried out a redesign of the entire digital ecosystem, introducing new digital resources such as a mobile application, an online magazine, a podcast and e-commerce.
Web Design
The goal of the new website is to better represent the company values and adopt more direct, incisive and exciting communication.
WORK DONE: E-COMMERCE PERSONAL AREA CARBON FOOTPRINT MY BAMBU NFT SPECIAL PROJECTS
The magazine is a new communication channel that is part of the evolution of digital ecosystems. Both online and print versions were developed to make communication more accessible and versatile. Both versions are useful for reaching a wide and diverse audience.
App design
UX/UI Design
WORK DONE: GAMIFICATION CARBON FOOTPRINT GROWTH TRACKING BE-REAL E-COMMERCE
The app involves the customer more through a real-time update of their plantation, comparing their results with those of other citizens, municipalities, employees, and companies.
Social design
Instagram - X - Podcast
This project was created during the Graphic Design Course at IED Milan.
The texts and images used for this project are for educational use only.
